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Sports Media · Iceland

Top sports media in Iceland

The outlets that cover sport in Iceland — the sports press, the broadcasters, the agencies and the specialist titles.
✓ Last reviewed: September 2026

These are the outlets that cover sport in Iceland — the sports press, the broadcasters that hold or have held rights, the national news agency where it carries sport, and the specialist titles of national standing. Single-sport titles without national standing are not listed here; they appear on the media list for their own sport.

How this list is ordered. By role and national standing — the sports press first, then the broadcasters that hold or have held rights, then the national news agency and the specialist titles. That order is set once and stays put, so a page that has been cited does not rearrange itself later. The Tranco figure against each outlet is shown for reference and does not set the order. Tranco is a research ranking of web domains that averages the Chrome User Experience Report, Cloudflare Radar, Majestic, Cisco Umbrella and Farsight over the preceding 30 days, on the list of September 2026. It ranks a whole domain, not a sports desk. A general daily's rank counts every reader it has, most of whom did not come for sport, so a national newspaper will sit above a dedicated sports title that has more sports readers than it does.

1. RÚVBroadcaster · Television · Tranco 33,207 — Iceland's public broadcaster, constituted by Act 23/2013 as an independent public limited company owned by the state; it reported in October 2025 that it had secured the men's World Cup rights for 2026 and 2030. 2. MorgunblaðiðGeneral sports coverage · Newspaper · Tranco 11,824 — A daily newspaper published by Árvakur hf., which states that the paper first appeared on 2 November 1913; its news site mbl.is carries sport on the /sport path. 3. VísirGeneral sports coverage · News site · Tranco 17,463 — The news site of Sýn hf., which the company describes as combining all of its media; its sport section runs from the Besta deild and Olís-deild to the Premier League that Sýn Sport shows. 4. Sýn SportBroadcaster · Television · Tranco 629,156 — The subscription sport channels of Sýn hf., named Stöð 2 Sport until June 2025, which hold Premier League rights in Iceland from 2025/26 to 2027/28 and carry Besta deild football. 5. Fótbolti.netSpecialist title · News site · Tranco 80,320 — A football news site run by Fótbolti ehf., which states that it first opened on 15 April 2002; a Football Association of Iceland cup competition, Fótbolti.net bikarinn, carries its name.