Montevideo Portal

What is Montevideo Portal?

Montevideo Portal is a Montevideo news site. In an article of 6 October 2025 marking “estos primeros 30 años de Montevideo Portal”, it states that “Montevideo Portal nació en Montevideo COMM e integra su ecosistema”.^[1] That is the portal's own account of its origin and it is reported here as such rather than adopted.

The navigation set out in the same article lists Noticias, Futbol.uy, Pantallazo, Cartelera, Negocios & Tendencias, LatidoBEAT, 18 capitales, Tiempo libre, Ciencia y tecnología, Columnistas and Modo saludable.^[1] Sport appears in two places: articles published under a Deportes path on the portal's own domain, and the separate football vertical named in that list.^[2][1]

What does Montevideo Portal cover?

Its sports output in the period covered here runs across the governance, the record and the broadcasting of Uruguayan football. On 3 December 2025 it reported the AUF's television tender, naming the DirecTV and Torneos consortium as the higher bidder for cable against the Telecom GSM Cono Sur consortium, reporting that streaming would go to Tenfield after an offer of more than twice the US$ 8.5 million floor, and giving the cable floor as US$ 26 million and the total annual distribution as US$ 55 million less US$ 7 million of production costs.^[2] The same report names the four bidders as printed — DirecTV-Torneos, Telecom GSM Cono Sur (Grupo Clarín), Tenfield and “Team Click SAS (Consorcio Entretenimiento Antel-Sports Media)” — and states that the winners “serán anunciadas oficialmente entre jueves y viernes por la Asociación Uruguaya de Fútbol”, which places the report before the association's own announcement.^[2]

It has also reported the dispute over what Uruguay's football titles are. Its Deportes section carried a report that FIFA left without effect a request to withdraw two stars from the Uruguayan shirt, quoting the AUF vice-president Gastón Tealdi — “Sin lugar a dudas es un acto de justicia” — and Atilio Garrido, president of the Asociación de Historiadores e Investigadores del Fútbol Uruguayo, calling it “un acto de estricta justicia”.^[3]

Its Pantallazo section reports television audience. On 5 September 2025 it gave Kantar IBOPE Media figures for the Uruguay v Peru qualifier of the previous day, played at the Estadio Centenario in the 2026 qualifiers: “el partido tuvo un rating promedio de 39,8%, con más de 186 mil hogares uruguayos prendidos al canal del Estado”.^[4] The base there is households and a percentage, which is not the base on which the same measurer's annual ranking is expressed, and the report names the measurer in the same sentence.^[4]

How large is Montevideo Portal's audience?

No audited audience figure for Montevideo Portal could be retrieved for this page. Its own thirtieth-anniversary article gives no traffic or audience measurement.^[1] Traffic estimators are not audited measurement and are not used here.

The portal does publish audited figures about others: its Pantallazo reporting names Kantar IBOPE Media as the source of the television ratings it gives, with the date of the broadcast measured.^[4] That is a measurement of a television channel and not of the site itself.^[4]

Since when has Montevideo Portal existed?

The portal's own anniversary article of 6 October 2025 marks thirty years and places its emergence in the early period of the internet in Uruguay, which puts its origin around 1995 on the portal's own account.^[1] That is the site's claim about itself; no independent source giving a founding year could be retrieved for this page, and no date is stated here as settled.

The dated evidence of current operation is straightforward: articles published on 5 September 2025, 3 December 2025 and 6 October 2025 were all retrievable on 23 September 2026.^[4][2][1]

Why does Montevideo Portal matter in Uruguay's sport?

It matters because it reported the AUF's television tender at the stage before the association announced winners, with the floor prices and the size of the distribution attached, which is the commercial framework inside which Uruguayan football is played for four seasons from 2026.^[2] Its account can be set beside Búsqueda's of 22 December 2025, which gave the resolved outcome.^[5]

It matters also as the retrievable record of what the AUF said about the four stars on the Uruguayan shirt. The association's own history pages could not be retrieved for this research, so this report is the source for the AUF vice-president's wording, and it is a single secondary source for that quotation.^[3]

On ownership, the named monitoring body that has published on Uruguayan media concentration is OBSERVACOM, whose study was reported on 10 December 2017 as examining “los tres grandes grupos mediáticos del país formados en torno a los canales de TV comerciales de Montevideo”, naming the Villar/De Feo, Romay and Cardoso/Scheck groups, and as recording that media monopolies were using dilatory legal remedies against full implementation of the 2014 audiovisual communication services law.^[6] The quoted passage concerns television groups and does not name this site.^[6]